Marketing and your Ideal Client

How to market your coaching is a often requested topic, in today’s guest post coach Cindy Hillsey shares her expertise and knowledge in: Marketing and your Ideal Client By Cindy Hillsey Ideal Client. Target Market. Niche Market. They all mean the same thing, right? Wrong! And this, I believe, is where the confusion sets in … Read more

Niching Has Failed

Coach Angus MacLennan shares his thoughts and expertise in this week’s guest post as he explains his view that: Niching Has Failed by Angus MacLennan After years of reading about the need to have a micro niche its time we admit that niching has failed! OK that is not the case in every instance but … Read more

5 Big Mistakes that Life Coaches make Networking

Today, coach Nicky Kriel discusses errors she’s seen coaches make attempting one particular marketing approach. 5 Big Mistakes that Life Coaches make Networking By Nicky Kriel You may not know this, but Life Coaches have a bad reputation on the networking circuit. Anyone can call themselves a life coach and start a business without any … Read more

The 12 days of coaching resources – recap

The festive season is often a busy time for many people so in case you missed any of the 12 posts here is a quick recap with links for each day. A mix of different topics providing support and solutions for a range of problems and questions were deliberately selected. You’ll notice that there is … Read more

12 Days of Coaching Resources – Day 2

One of the consistent requests from coaches is revolves around wanting to read more about marketing and how to get coaching clients. Today’s coaching resource addresses this request and is from Elizabeth Purvis, The Marketing Goddess who specilises in working with spirit rich coaches, consultants and healers. It is a homestudy kit that can be … Read more

Three ways personal development may be making you bad at marketing

In this week’s guest post Judy Rees shares her expertise and thoughts about what may be a reason you are struggling for clients. Three ways personal development may be making you bad at marketing By Judy Rees I’m fed up with meeting “struggling coaches”! Every workshop, networking event or conference I go to (and I … Read more

How To Get High-End Clients When You DON’T Have A Big List (Yet!)

As a bonus today – we have an extra guest post where “The Marketing Goddess”, Elizabeth Purvis shares her expertise and advice about finding high-end clients, even if you haven’t got a big list. How To Get High-End Clients When You DON’T Have A Big List (Yet!) By Elizabeth Purvis One of the biggest questions … Read more

What to include in your email newsletter

In this week’s Friday guest post Djanira Cortesão shares her expertise and gives practical advice to coaches about what to include in your email newsletter. What to include in your email newsletter By Djanira Cortesão I strongly believe a newsletter is one of the best tools coaches can use to build a solid customer base … Read more